As part of my studies, I created a communication campaign for a fictional museum exhibition. I chose to highlight Pop Art, a bold, expressive and accessible artistic movement that emerged in the 1950s.

My goal was to capture the essence of this style by using a vibrant color palette, strong graphic shapes and a playful and engaging tone. Each visual element of the campaign, whether it was the poster, the brochure or the digital materials, was designed to reflect the energy and modernity of Pop Art while sparking the public’s curiosity.